What Factors Influence Online Product Sales? Online Reviews, Review System Curation, Online Promotional Marketing and Seller Guarantees Analysis
This paper proposes an SFNN (a sales factor model using a neural network), which uses a back-propagation multilayer perceptron neural network and weight matrix operation, to study the mechanism of the influencing factors of online product sales in the e-commerce platform.To achieve this objective, this study Tights analyzes the factors and relative